Action Bronson and New Balance are taking a bold step toward fitness and wellness with the launch of the Baklava Performance Collection, now live via raffles on specializinginlife.com. This collaboration features two performance-focused models: the FuelCell Rebel v4 runner and the M10 Minimus trail shoe, each crafted to support athleticism and an active lifestyle. The release aligns with the spirit of Action Bronson’s current fitness journey and sets the stage for what may be an ongoing movement for health and wellness in the sneaker and lifestyle space.
More than just a product drop, the collaboration introduces the Baklava Performance Team: a group of athletes and fitness enthusiasts representing New Balance’s mission of promoting an active lifestyle. This team includes figures from diverse backgrounds, with talents like Thai Richards, Patricia Zabala, Austin Smith, Justin Nealis, Colin Daring, Taylor Brown, Tom De Giuli, Alessio Asaro, and Complex Sneakers’ own Brendan Dunne. The team will participate in the New York City Marathon on November 3rd, championing New Balance’s vision of fitness and resilience.
Originally slated for November 1st, the collection’s launch date has been adjusted to November 2nd on specializinginlife.com, with raffles open for those eager to secure their pair. While this is the first Baklava Performance release, the team’s formation and Action Bronson’s dedication to fitness suggest this may be just the beginning of his performance-focused collaborations with New Balance.
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