Doublet Transforms the ASICS GEL-Kayano 20 with a Unique Cardboard-Inspired Design

 

The ASICS GEL-Kayano 20 has become the focus of many recent collaborations, and the latest to join the lineup is the Japanese fashion label Doublet. Following partnerships with brands like KENZO, Bodega, and HAL Studios, Doublet brings its own creative touch to this popular 2013 model.

A Unique Inspiration: Cardboard Boxes

Doublet's first project with ASICS takes inspiration from an unexpected source—cardboard boxes. This idea stems from a shoulder bag that Doublet released in 2020 with Beta Post, which was designed to look like a cardboard box and became quite popular (one can be found on Grailed for $869). Now, the brand has taken this concept to the next level by designing a sneaker that appears as if it’s made from an ASICS shoebox.

Design Details

The Doublet x ASICS GEL-Kayano 20 features a soft, textured fabric that mimics the look and feel of cardboard, complete with cut-up logos and details that resemble traditional packaging elements. This gives the shoe a playful, experimental style similar to Nike’s 2021 Experimental Air Force 1 series, especially the “UPS” or “Archaeo Brown” colorway.

Release Information

The Doublet x ASICS GEL-Kayano 20 will be available worldwide through Doublet, ASICS, and selected retailers starting November 16th. The retail price for this unique pair is set at $225.

This collaboration is sure to catch the eye of those who love fashion that pushes boundaries, blending creative design with the recognizable quality of ASICS sneakers.


Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

Doublet x ASICS Gel-Kayano 20

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